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TIME's Top 100 Most Influential List: The Popularity of Micro-Influencers

By Brooklynn Boyer April 24, 2017

Sure, it may look like a big list of celebrities from the latest and greatest films, but the art..

A Short Guide: How to Build Relationships with Influencers

By Shanae Vander Togt April 7, 2017

So you’ve found your social media North Star, the best, brightest, most influential accounts..

5 Ways Influencer Marketing Will Help you Grow Sales

By Brooklynn Boyer March 27, 2017

Everyone is trying to find a way to grow their business in a world where the marketing tool..

Can you really put a price on influence? (spoiler alert: absolutely!)

By John Beresford February 28, 2017

So the question today is: can you actually put a price on influence? Not only can you put a..

How to Use Influencer Marketing in Your Crisis Management Plan

By John Beresford February 7, 2017

Do you have a solid crisis management plan in place? Does it include your influencers? 

8 Ways to Leverage Micro-influencer Marketing

By John Beresford January 30, 2017

Influencer marketing can be an incredibly powerful part of your marketing campaigns. You know..

Uncovering Your Brand Influencers

By John Beresford December 8, 2016

 

The first step in influencer marketing is uncovering who your brand influencers are, and who..

Social LITE Vodka - Case Study

By John Beresford November 15, 2016

Social LITE has created a vodka cooler that has no sugar, no sweetener, and no artificial..

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